The Sandler Training Hour
Join Jim and Jason Stephens for weekly insights on the Sandler Selling System, navigating the modern sales landscape, and overcoming real-world business challenges.
A Sandler Trainer is a salesperson. We lead by example and talk from experience.
Reach out to us: Jason.Stephens@sandler.com
Visit our website: https://go.sandler.com/crossroads/
The Sandler Training Hour
Latest Episodes
Stop Treating AI Like a Smarter Google
You tried AI, walked away unimpressed, and quietly filed it under overhyped. Most salespeople did the same. The tool is not the problem. The problem is that you are treating a machine like it is intelligent, when the intelligence in the exchang...
The Small Stumbles That Cost You the Sale
You lost the deal, and looking back it is easy to point to the one moment it fell apart. The prospect who went quiet. The price that scared them off. The close you fumbled. Hindsight makes it look like a single mistake. It almost never is.<...
What Avoiding the Uncomfortable Sales Calls Is Costing You
You know the calls you should be making. The past client you have not spoken to in a year. The prospect who went quiet after a strong conversation. You keep finding a reason to make them tomorrow, and tomorrow keeps moving.This week we g...
Why You Keep Chasing Prospects Who Never Decide
You present your best work, the prospect nods along, and then the conversation goes cold. You follow up once, twice, and eventually they land in a pile you check on for the next nine months. In this episode we look at why that happens, and it u...
Why Prospects Shut Down When You Try to Overcome Their Objections
You had the answer ready. You delivered it cleanly. And the prospect pulled further away. That pattern has a cause: every time you argue with a hesitation, you confirm the stereotype the buyer walked in with before you said a word.This w...
